Marketing doesn't hurt people -- people hurt people

I love to read the comics each day in my local newspaper -- yes, that thing that used to be "black and white and read all over" but is mostly just "black and white" now.

One common stereotype seen in comics is that marketers are useless, lazy, carbuncular, and so on. The reason this stereotype is so funny is that it is often true.

Nevertheless, just like with handguns and pitbulls, marketing is only bad because people who use marketing are lazy, stupid, careless, unethical, and sometimes even criminal.

In other words, "marketing doesn't hurt people -- people hurt people".

Marketing is just a tool. And as we know, a tool can be used for good or evil.

People who learn the proper philosophy and practice of marketing can do good and change the stereotype of marketers.

But I won't hold my breath.